Do my customers need to download an app?

No, no app is required. The loyalty card is added straight to Apple Wallet or Google Wallet, already installed on every smartphone.

How do my customers add their card?

They scan a QR code in store or tap a link received by SMS or email. The card is added to their wallet in one tap.

What types of loyalty programme can I create?

Three types: points (€1 = X points), stamps (like a paper card, but digital) and cashback. You pick the one that fits your business.

Can I customise the card design?

Yes, fully. Logo, colours, text: your card reflects your brand. No technical skills required.

How do push notifications work?

You send messages straight to your customers' lock screen through their wallet card. Perfect for announcing offers, reminding them to use points or wishing them a happy birthday.

Can I try it for free?

Yes, both plans include a free trial. No charge before the trial ends, cancel any time in two clicks.

Apple & Google Wallet digital loyalty card

Why build loyalty

A returning customer is worth five new customers.

You spend on ads to attract strangers while your current customers are already right around the corner. A well built loyalty card brings them back, without costing you a single extra euro in acquisition.

5×

more expensive to acquire a new customer than to keep a loyal one

Harvard Business Review

67%

more spending with you from a loyal customer versus a new one

Adobe · Consumer Insights 2024

84%

of customers come back more often to a business that rewards them

Accenture · Loyalty Report

The problem

Your customers lose their paper cards.

The traditional loyalty system is inefficient, costly and impossible to measure.

0173%

Lost cards

73% of paper cards end up in the trash within the first 3 days. Your investment goes with them.

020 data

No data

You have no idea who your loyal customers are, how often they come, or what they buy.

03€300/yr

Printing costs

Plastic and paper cards cost hundreds of euros a year, reprinted with every promotion.

042026

Outdated experience

A customer pulling out a crumpled paper card in 2026 hurts your brand image.

0173%

Lost cards

73% of paper cards end up in the trash within the first 3 days. Your investment goes with them.

020 data

No data

You have no idea who your loyal customers are, how often they come, or what they buy.

03€300/yr

Printing costs

Plastic and paper cards cost hundreds of euros a year, reprinted with every promotion.

042026

Outdated experience

A customer pulling out a crumpled paper card in 2026 hurts your brand image.

0173%

Lost cards

73% of paper cards end up in the trash within the first 3 days. Your investment goes with them.

020 data

No data

You have no idea who your loyal customers are, how often they come, or what they buy.

03€300/yr

Printing costs

Plastic and paper cards cost hundreds of euros a year, reprinted with every promotion.

042026

Outdated experience

A customer pulling out a crumpled paper card in 2026 hurts your brand image.

Features

Everything you need to bring them back.

One complete tool, built for business owners who want their customers to come back.

Apple & Google Wallet cards

Your customers add their card in one tap. Always in their pocket, never lost.

Stamps, cashback, gift

Choose the mechanic that fits your business. Switch whenever you want, no full reconfiguration.

Full customisation

Logo, colours, design: your card reflects your brand. Zero technical skills needed.

100 m geo-push

Notify your customers when they walk nearby: a coffee waiting for them, right when they can drop in.

Push notifications

Reach your customers at the right moment with personalised messages on their wallet.

SMS & email campaigns

Win back your customers at the right moment: weekly promo, birthday, silent lapse. Average 95% open rate by SMS.

Stats & customer base

Real-time KPIs, return curves, top loyal customers. You finally know who comes back, and who drops off.

Apple & Google Wallet cards

Your customers add their card in one tap. Always in their pocket, never lost.

Stamps, cashback, gift

Choose the mechanic that fits your business. Switch whenever you want, no full reconfiguration.

Full customisation

Logo, colours, design: your card reflects your brand. Zero technical skills needed.

100 m geo-push

Notify your customers when they walk nearby: a coffee waiting for them, right when they can drop in.

Push notifications

Reach your customers at the right moment with personalised messages on their wallet.

SMS & email campaigns

Win back your customers at the right moment: weekly promo, birthday, silent lapse. Average 95% open rate by SMS.

Stats & customer base

Real-time KPIs, return curves, top loyal customers. You finally know who comes back, and who drops off.

Results

Measurable results.

Businesses that use Pépite Pass see results from the very first month.

01

0×

Repeat visits

Your loyal customers come back 2× more often thanks to the constant visibility of their loyalty card in their Wallet.

02

0%

Active usage rate

Within 30 days of installation, 94% of cards stay active and trigger at least one visit.

03

0€

Cost per card created

No more printing costs. A digital loyalty card costs 0 € to produce and never wears out.

01

0×

Repeat visits

Your loyal customers come back 2× more often thanks to the constant visibility of their loyalty card in their Wallet.

02

0%

Active usage rate

Within 30 days of installation, 94% of cards stay active and trigger at least one visit.

03

0€

Cost per card created

No more printing costs. A digital loyalty card costs 0 € to produce and never wears out.

01

0×

Repeat visits

Your loyal customers come back 2× more often thanks to the constant visibility of their loyalty card in their Wallet.

02

0%

Active usage rate

Within 30 days of installation, 94% of cards stay active and trigger at least one visit.

03

0€

Cost per card created

No more printing costs. A digital loyalty card costs 0 € to produce and never wears out.

Getting started

Three steps, five minutes.

Your new loyalty system is up and running before your next customer walks in. No technician, no appointment, no migration.

01≈ 5 min

Create your card

Pick your programme (stamps, cashback or gift), customise your logo and colours. Ready in a few clicks, zero technical skills.

02≈ 1 min

Share your QR

QR code in store, link by SMS or email. Your customers add the card to their Apple or Google Wallet in one tap, with nothing to install.

03Live

Build loyalty automatically

Stamps add on scan, notifications go out on their own, stats come in real time. You just sell.

01≈ 5 min

Create your card

Pick your programme (stamps, cashback or gift), customise your logo and colours. Ready in a few clicks, zero technical skills.

02≈ 1 min

Share your QR

QR code in store, link by SMS or email. Your customers add the card to their Apple or Google Wallet in one tap, with nothing to install.

03Live

Build loyalty automatically

Stamps add on scan, notifications go out on their own, stats come in real time. You just sell.

Testimonials

They tell it better than we do.

Business owners like you who build stronger loyalty with Pépite Pass.

+200 business owners trust us

« During the beta I tried the loyalty card out for a week. Regulars added it right away, no questions asked. No more hunting for a paper card lost at the bottom of a bag. »

Nacim M.

Le Clou de Paris

« The QR code on the counter, the customer scans, and it's done in 30 seconds. I used to lose paper cards every week, now zero hassle. The push notifications for promotions are a real game changer. »

Julien D.

Bobun Café

« What I love is seeing who comes back and who stops coming. Per-customer statistics, I had that nowhere before. I won back about ten dormant customers in one click, and half of them returned. »

Élise R.

Coco Fleurs

« During the beta I tried the loyalty card out for a week. Regulars added it right away, no questions asked. No more hunting for a paper card lost at the bottom of a bag. »

Nacim M.

Le Clou de Paris

« The QR code on the counter, the customer scans, and it's done in 30 seconds. I used to lose paper cards every week, now zero hassle. The push notifications for promotions are a real game changer. »

Julien D.

Bobun Café

« What I love is seeing who comes back and who stops coming. Per-customer statistics, I had that nowhere before. I won back about ten dormant customers in one click, and half of them returned. »

Élise R.

Coco Fleurs

Free trial, no credit card

Create your loyalty card, for free.

Test everything for free. No credit card, no commitment.

Free trial

FAQ

Everything you want to know.

To get started with total peace of mind.

Contact

A question? Let's talk.

Drop us a line, we reply fast.

Turn your customersinto regulars.

Business owners like you, already building loyalty.

A returning customer is worth five new customers.

Your customers lose their paper cards.

Lost cards

No data

Printing costs

Outdated experience

Lost cards

No data

Printing costs

Outdated experience

Lost cards

No data

Printing costs

Outdated experience

Everything you need to bring them back.

Apple & Google Wallet cards

Stamps, cashback, gift

Full customisation

100 m geo-push

Push notifications

SMS & email campaigns

Stats & customer base

Apple & Google Wallet cards

Stamps, cashback, gift

Full customisation

100 m geo-push

Push notifications

SMS & email campaigns

Stats & customer base

Measurable results.

Repeat visits

Active usage rate

Cost per card created

Repeat visits

Active usage rate

Cost per card created

Repeat visits

Active usage rate

Cost per card created

Three steps, five minutes.

Create your card

Share your QR

Build loyalty automatically

Create your card

Share your QR

Build loyalty automatically

They tell it better than we do.

Create your loyalty card, for free.

Everything you want to know.

A question? Let's talk.